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Providing members with a great experience every time they engage with USAA, whether it is with a member service representative or digitally, will be a focus of the employees in the association’s new Austin office. Ensuring each of those interactions is simple, enjoyable and similar to working with a representative, is a priority for USAA.

According to a recent survey commissioned by USAA, nearly half (49 percent) of eligible service members are planning to remain on the military’s current retirement plan, which benefits those who will retire after 20 years of service in the armed forces. USAA suggests military members consider the benefits of the new Blended Retirement System, as U.S. Department of Defense research finds only 19 percent of service members can expect to retire from service.

USAA is adopting a consolidated and streamlined approach to marketing and communications with the selection of Publicis Groupe as its single supplier of agency support. Several agencies have supported or are supporting USAA’s communications and marketing initiatives. By the end of the first quarter of 2017, all that ongoing work will be transitioned to Publicis Groupe. This fresh approach puts diversity front and center and includes a pledge to hire 30 percent of new employees on the account from diverse communities. The move also increases collaboration, improves efficiency, and reflects USAA’s integrated marketing and communications team structure.

USAA Reduces Minimums on Retirement Funds

by User  USAA  |  10-03-2016

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USAA is now making it easier for members to access its mutual fund offerings by lowering the minimum investment for its Target Retirement, Target Risk and First Start Growth Funds. The change allows members an opportunity to invest at a lower entry point and help strengthen financial security.

USAA named Michael Merwarth as executive vice president, Enterprise Strategy & Marketing, reporting to CEO Stuart Parker, effective Oct. 10. Merwarth was recently senior vice president and Chief Underwriter of USAA Property and Casualty Company. He joins the association’s executive council team and succeeds Wayne Peacock, who was recently named president, USAA Property and Casualty Insurance Group.

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