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As the large field of prospective Candidates gets narrowed down to just a few, the primary focus centers on the most likely choice for selecting the winner. No, I'm not talking about the 2012 Presidential Election; I'm talking about your 2012 job search process!

Let's explore the types of things we witness in Campaign 2012, yet in a manner relevant to those seeking employment:

  • Everything you say can and will be used for or against you in the court of public opinion.
  • Your ability to communicate, both orally and in written form, will be highly scrutinized.
  • You will have some people voting FOR you and others voting AGAINST you.
  • How you answer questions reveals your ability to perform the job.
  • Your experience and track record need to be understood and communicated to others.
  • Mudslinging is probably not a good idea.
  • Your message on what you can do to benefit others is an essential element in your campaign.
  • The people who can endorse you or say great things about you might help.
  • If you come across as a "flip-flopper"(one who takes one side of an issue and the another side), people will wonder how sure you are of yourself.

So, how do you increase your chances of becoming the winner? Some things to consider:

  • Have a solid message about you and what you say about the company you're applying for.
  • Practice your interview questions. Be prepared to write complete and concise answers on job applications or other screening interview questions.
  • Learn to connect with the prospective Employer and the people you interview with.
  • Remain calm and maintain appropriate eye contact when answering questions. Speak from the heart, be truthful, and show your enthusiasm for the company and the career.
  • Share your qualifications and experience in a manner that sets you apart from the rest of the applicants.
  • Take the high road in everything you say. Never speak negatively about another person or company.
  • Know when to communicate in the form of Me, US, and THE COMPANY. Show ways that you can benefit them, not the other way around.
  • Have ready references of both a Personal and Professional type. Call them and let them know exactly what job you're applying for and what things you'd like them to share about you.
  • Maintain consistency in your answers to interview questions. Know exactly what you want now and in the future at this company. Understand the career progression path common to most Employees and understand the "fast-track" career progression path for those superstars who make rank quickly so you can learn more and position yourself in an appropriate manner.

When all is said and done, when all the votes are counted, when the confetti falls, and when a winner is declared, my hope is that you will be the one standing in the winner's circle!